This season, the ice fishing crowd can expect an impressive array of new ice fishing lures:  jigs, softbaits, and hardbaits from new and old players alike. Pioneering manufacturers in the ice-fishing equipment industry have also joined the tackle market with ice jigs, spoons, and rigs. The rage today is tungsten—a metal about 70 percent denser than lead—with most all companies offering a line of jigs featuring this heavy, fast-sinking metal. And bling is in, too, with faceted gems adorning more lures. Classic spoons also have received new custom finishes and design overhauls.