ICAST 2024: PENN Fathom Electric Reel Wins Best of Show at ICAST 2024

The PENN Fathom Electric reel, the first of its kind with an integrated battery, has been awarded Best of Show at the ICAST 2024 New Product Showcase. This marks the sixth award for Pure Fishing, PENN's parent company.

Designed for deep-dropping and other saltwater fishing techniques, the Fathom Electric features a long-lasting lithium-ion battery with a 5-amp hour capacity and an optional plug-in backup for extended use. The reel boasts several programmable settings, allowing anglers to customize their fishing experience.

"The PENN Fathom Electric is not only the first cordless electric reel, but it makes deep dropping more accessible," said Jon Schlosser, Chief Product and Brand Officer for Pure Fishing. "We're proud of the PENN team for developing such an innovative product."

Key features include:

• Auto-stop for hands-free retrieves with manual override for jogging the line
• Line counter providing true line-out measurement in feet or meters
• Maximum winding power of 35 lbs
• Speeds up to 750 feet per minute varying by reel size
• Engineered for depths of up to 1,000 feet

The PENN Fathom Electric Reel will be available in September 2024 with prices ranging from $799.95 to $899.95. Spare batteries, chargers, and corded battery options will also be available.

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