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Check out this video of our friend George Large showing off several new detail-loaded Yo-Zuri lure9 New Yo-Zuri Lures

9 New Yo-Zuri Lures

Check out this video of our friend George Large showing off several new detail-loaded Yo-Zuri

Jeff Simpson

Bass fans have plenty to love in the latest crop of lures and softbaits from the 2013 Convention ofTop New Bass Lures

Top New Bass Lures

Bass fans have plenty to love in the latest crop of lures and softbaits from the 2013

Dan Johnson

 

Do-It Molds introduces a new line of products that makes it easy to make your own softMake Your Own Plastic Lures

Make Your Own Plastic Lures

  Do-It Molds introduces a new line of products that makes it easy to make your own soft

Jeff Simpson

The 2013 International Convention of Allied Sportfishing Trades—better known as ICAST—proved10 Top New Crankbaits and Jerkbaits

10 Top New Crankbaits and Jerkbaits

The 2013 International Convention of Allied Sportfishing Trades — better known as ICAST

Dan Johnson

The  baitfish gurus at Koppers unveiled a radical design in hardbait technology with the newLiveTarget BaitBall Series!

LiveTarget BaitBall Series!

The  baitfish gurus at Koppers unveiled a radical design in hardbait technology with the new

Jeff Simpson



Mike Iaconelli of Pittsgrove, New Jersey, is an accomplished professional angler who competes onBerkley Havoc Back Slide

Berkley Havoc Back Slide

Mike Iaconelli of Pittsgrove, New Jersey, is an accomplished professional angler who

Ned Kehde



The Rapala Scatter Rap Crank is one of the four new balsa baits that Rapala introduced to theRapala Scatter Rap Crank

Rapala Scatter Rap Crank

The Rapala Scatter Rap Crank is one of the four new balsa baits that Rapala introduced to the

Ned Kehde

 

Midwest finesse anglers are constantly in search for a small boot- or paddle-tail grub. And Z-Man Scented PogyZ

Z-Man Scented PogyZ

  Midwest finesse anglers are constantly in search for a small boot- or paddle-tail

Ned Kehde

 
 
 

Dan Quinn of Hudson, Wisconsin, is the Field Promotions Coordinator for Rapala,Rapala Scatter Rap Minnow

Rapala Scatter Rap Minnow

      Dan Quinn of Hudson, Wisconsin, is the Field Promotions Coordinator for

Ned Kehde

 



 

Berkley Havoc The Jerk is a five-inch jerk- or fluke-style bait that is endowedBerkley Havoc The Jerk

Berkley Havoc The Jerk

    Berkley Havoc The Jerk is a five-inch jerk- or fluke-style bait that is

Ned Kehde


 

Midwest finesse anglers are constantly in search of  creature baits that they can employBerkley's PowerBait Chigger Quad

Berkley's PowerBait Chigger Quad

  Midwest finesse anglers are constantly in search of  creature baits that they can

Ned Kehde



 

Berkley's PowerBait Rib Snake recently caught the eye of some anglers on the Finesse NewsBerkley's PowerBait Rib Snake

Berkley's PowerBait Rib Snake

  Berkley's PowerBait Rib Snake recently caught the eye of some anglers on the Finesse

Ned Kehde

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