Best New Hard Lures In-Fisherman - February 16, 2015 Among hard lures, truly new ideas are hard to come by. Many new items represent tweaks on proven systems or even throw-back styles from the 1940s. We are always impressed with the innovative new hardbaits that get introduced every season. Here's a quick look at some of the more notable new lures that you may want to find a spot for in our tackle box. hard-lures