Skip to main content Skip to main content

Cassidy Named to Sportsmen's Alliance and Foundation Board of Directors

Cassidy Named to Sportsmen's Alliance and Foundation Board of Directors

Michael Cassidy, a life-long sales and content executive with a rich background in the outdoor multimedia and publishing industry, has recently joined the board of directors for the Sportsmen’s Alliance and Sportsmen’s Alliance Foundation to help protect hunters, anglers and trappers nationwide.

“I am honored to be serving on the board of Sportsman’s Alliance and its foundation in order to continue and further their great work on the front lines defending hunting, fishing, trapping and conservation,” said Cassidy.

Residing in Windermere, Fla., with his wife, Shery, Cassidy is the publisher of the Game & Fish and In-Fisherman properties for the Outdoor Sportsman Group (OSG). Prior to joining OSG he had a rewarding career in the publishing industry as the Executive Vice President Group Publisher and Executive Producer Television at (North American Hunter and North American Fisherman). Cassidy has served as Senior Director of Sales at ESPN Outdoors and BASS, where he represented the ESPN2 Outdoors Block,,, National Media Sales and BASS publications Fishing Tackle Retailer, Bassmaster, BASS Times, and Junior Bassmaster, as well as acting as Associate Publisher, Eastern Advertising Director, and Director of Sporting Goods at Time4 Outdoors, where he represented such magazines as Field & Stream, Outdoor Life and SHOT Business. Rounding out his experience at the top of the industry’s publishing houses, Cassidy has also served as Publisher of Guns & Ammo, Handguns and Military Classics magazines at PRIMEDIA.

“We’re very excited to announce the addition of Michael to the boards,” said Evan Heusinkveld, Sportsmen’s Alliance president and CEO. “Michael’s background, experience, connections and understanding of the industry will serve as an invaluable asset in our fight to protect sportsmen nationwide from attacks by the animal-rights and anti-hunting movement.”

A native of Rye, N.Y., Cassidy graduated from St. Thomas University with a M.P.S. Master’s Degree in Professional Studies Executive Management and a Bachelor’s Degree in Organizational Leadership. Michael was the recipient of St. Thomas University’s prestigious “Communicator of the Year” award in 2007. He continues an active relationship with St. Thomas University as an Adjunct Professor teaching organizational behavior. Cassidy proudly served as a Chief Warrant Officer (Ret.) of the New York State Guard and currently serves as a delegate representing the United States at the CIC International Council for Game and Wildlife Conservation, as well as sitting on the Board of Directors for both the Recreational Boating and Fishing Foundation and Bonefish Tarpon Trust and Wildlife Forever.

About the Sportsmen’s Alliance: The Sportsmen’s Alliance protects and defends America’s wildlife conservation programs and the pursuits – hunting, fishing and trapping – that generate the money to pay for them. Sportsmen’s Alliance Foundation is responsible for public education, legal defense and research. Its mission is accomplished through several distinct programs coordinated to provide the most complete defense possible. Stay connected to Sportsmen’s Alliance: Online, Facebook, Twitter and Instagram.

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Recommended Articles

Popular Videos

Smallmouth Strategies

Smallmouth Strategies

Doug is out catching smallmouth bass and shares some strategies for catching these fish after spawning.

Top Water Bassin

Top Water Bassin'

Topwater baits are unquestionably a dynamite option for largemouth during the low light hours of the day.

Skirted Bass Jigs

Skirted Bass Jigs

There are many jigs to choose from when it comes to bass fishing. Doug shares a few of his favorite.

See All Videos

Magazine Cover

GET THE MAGAZINE Subscribe & Save

Digital Now Included!


Give a Gift   |   Subscriber Services


Buy Digital Single Issues

Don't miss an issue.
Buy single digital issue for your phone or tablet.

Buy Single Digital Issue on the In-Fisherman App

Other Magazines

Special Interest Magazines

See All Special Interest Magazines

GET THE NEWSLETTER Join the List and Never Miss a Thing.

Get the top In-Fisherman stories delivered right to your inbox.

Phone Icon

Get Digital Access.

All In-Fisherman subscribers now have digital access to their magazine content. This means you have the option to read your magazine on most popular phones and tablets.

To get started, click the link below to visit and learn how to access your digital magazine.

Get Digital Access

Not a Subscriber?
Subscribe Now