July 11, 2013
The baitfish gurus at Koppers unveiled a radical design in hardbait technology with the new LiveTarget BaitBall lineup. Comprised of a 2 3/8-inch floating squarebill and 3½- and 4½-inch suspending jerkbaits, all of which dive to four feet — along with a 2½-inch diving crankbait that reaches depths of 10 feet — the series mimics a tight school of frightened baitfish. So, rather than seeing one large preyfish, predators see a cluster of smaller, bite-sized minnows instead. If it proves half as deadly as the umbrella rig concept, it's going to be a game-changer on the cranking scene!